Post by account_disabled on Feb 27, 2024 4:44:07 GMT -5
In recent times I have often had to deal with clients who asked to create winning hashtags for posts on various social networks, in particular on Facebook. When I asked them what kind of "labels" they had in mind, they always answered in a confused way. Upon investigation I later discovered that there is not much clarity on the subject. To the question “Why should we use them?” the answers I received were more or less these: “because our competitors use so many of them, maybe we should start too” “because this increases our visibility” “because we believe it is right to have a hashtag for every product we sell” and so on. I often find myself having to explain the role of hashtags in various social networks and the value of their use within a strategy, starting from this assumption I decided to collect all my knowledge about it to try to shed light on the topic. Let's see how to create hashtags and how to use them on the main social networks: Twitter, Facebook and Instagram. Create hashtags for Twitter The hashtag was born with Twitter, one of the main social networks in the world .
The initial role of these "labels" was to allow users to follow and write Panama mobile number list about a certain topic to enter into a large public debate , that of the Twitter timeline. The meaning of its use was to bring together all the messages relating to topic X within the same flow . The hashtag was therefore the means by which everyone could become a small part of a “one big conversation”. Hashtags on Twitter have a very strong role, this depends on the characteristics of this social network, which allows you to connect in real time with everyone in the world with a simple click. When Twitter was born, the idea of being able to search for a word (hashtag) and being able to read the opinions of people from all over the world appeared to have immense potential . Even the fact of having Twitter statistics constantly under our eyes - the so-called "Trending topics" - which indicated the most discussed topics in real time, contributed to making us always feel on top of things, always connected, always up to date. create-hashtag-3 Today we are decidedly more accustomed to using hashtags and the same statistics on the most discussed topics are able to give us even more information than before, also thanks to the customization which can be set on a global, national or even local basis.
But which hashtags interest us? How do I decide which ones to use? And how many can I use in a sentence? Hashtags are used to highlight both general and specific topics. The generic ones are usually used to accompany news, blog posts and themed contributions , the specific ones are usually used to accompany news, opinions and comments, events. On Twitter, hashtags that are positioned well within the text, that are legible and highlight the main word are rewarded: it is always better to use short and easy to remember hashtags. Simplicity is always rewarded! A tip: to make your keyword easier to read, avoid capital letters and write the hashtag with a capital letter. Hashtags on Facebook Hashtags on Facebook have not been very successful, although today you can search for keywords, they are not used as prominently. Many even consider them useless, since the statistics regarding their use seem to be low and consequently it is thought that they have "lost their original role". My opinion is that for some types of posts they can be important if used in a relevant way. My advice is to use them as if they were bold , to highlight the topic you are talking about or the name of the specific product/project/event to which they refer.
The initial role of these "labels" was to allow users to follow and write Panama mobile number list about a certain topic to enter into a large public debate , that of the Twitter timeline. The meaning of its use was to bring together all the messages relating to topic X within the same flow . The hashtag was therefore the means by which everyone could become a small part of a “one big conversation”. Hashtags on Twitter have a very strong role, this depends on the characteristics of this social network, which allows you to connect in real time with everyone in the world with a simple click. When Twitter was born, the idea of being able to search for a word (hashtag) and being able to read the opinions of people from all over the world appeared to have immense potential . Even the fact of having Twitter statistics constantly under our eyes - the so-called "Trending topics" - which indicated the most discussed topics in real time, contributed to making us always feel on top of things, always connected, always up to date. create-hashtag-3 Today we are decidedly more accustomed to using hashtags and the same statistics on the most discussed topics are able to give us even more information than before, also thanks to the customization which can be set on a global, national or even local basis.
But which hashtags interest us? How do I decide which ones to use? And how many can I use in a sentence? Hashtags are used to highlight both general and specific topics. The generic ones are usually used to accompany news, blog posts and themed contributions , the specific ones are usually used to accompany news, opinions and comments, events. On Twitter, hashtags that are positioned well within the text, that are legible and highlight the main word are rewarded: it is always better to use short and easy to remember hashtags. Simplicity is always rewarded! A tip: to make your keyword easier to read, avoid capital letters and write the hashtag with a capital letter. Hashtags on Facebook Hashtags on Facebook have not been very successful, although today you can search for keywords, they are not used as prominently. Many even consider them useless, since the statistics regarding their use seem to be low and consequently it is thought that they have "lost their original role". My opinion is that for some types of posts they can be important if used in a relevant way. My advice is to use them as if they were bold , to highlight the topic you are talking about or the name of the specific product/project/event to which they refer.